Roberto Santellana is a creative transformation operator
working at the intersection of brand, craft, and applied AI.
Over two decades of senior leadership beginning inside Microsoft and Xbox working on emerging technologies and digital transformation, and continuing through executive
creative roles at Blast Radius, McCann Worldgroup,
Saatchi & Saatchi, and Verizon.
Roberto is currently the Senior Managing Director of Creative, Technology, and Innovation at Verizon Creative Marketing Organization, leading Verizon's digital transformation, campaign, AI&D, Production, Performance, Real-time marketing, e-Commerce, Partnerships, and creative operations across Consumer and Business units.
Featured Work
Brand Work
Staple’s Brand launch.
We stopped talking about what Staples sells and started talking about why the brand exists: To help the world work at its best.
